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Saturday, 21 September 2019

SEO friendly blog post - step by step tutorial[2020]



How to write a SEO friendly blog post - step by step tutorial


How to write a SEO friendly blog post - step by step tutorial[2020]
How to write a SEO friendly blog post - step by step tutorial[2020]

Writing Seo optimized blog posts for search engines and users is a skill, Although many people think that this is not a difficult process. There are a few simple steps to make sure that everything you post on your website or blog is SEO-friendly. Things such as the title of the post, blog structure, format, title and paragraphs are easy to fix, but play a very important role in the rankings. What you will see in this article is that I followed the 10-step process to optimize all my blog posts. Before delving into the details, it is necessary to clarify two things, many people will be confused.


  Many people think that if a blog post is optimized for a search engine, it is less friendly to the user.


 If these two conditions are not met, your chances of getting a high ranking are limited, and your readers are more likely to "ignore" your post. On the other hand, if you manage to meet these two criteria, your blog posts will rank higher in SERPS, and users will spend more time reading and participating in your content (adding comments.

 sharing to social media or conversions). Second, SEO-optimized posts don't necessarily have good content. Much of this sounds like a contradictory statement, but it is not. Let me explain. The quality of the content is one of the most important factors in evaluating a blog post, but it is not unique.

 An optimized blog post with high quality content has more opportunities to rank higher in search, while an optimized blog post content is not very good and has a high chance of getting a high ranking. In other words, you shouldn't expect blog posts to rank high because you follow the steps to make them SEO friendly. This is a combination of good content and good search engine optimization that will drive Baidu and Google's blog posts.

11 tips for writing SEO friendly blog posts


How to write a SEO friendly blog post - step by step tutorial


1. Step One 


Think before you start writing Any time you start thinking about writing something in your blog post? This is what I did: I read articles related to SEO and digital marketing from various blogs every day. When I find interesting titles or topics, I will copy the URL and title into my notes. I created my release schedule at the beginning of each month. In other sources, I will also review my notes and view all saved articles.

 Once I’ve decided which topics to include, I’ll set the release date for each topic in Google Calendar. When actually writing a post, I will take a topic and conduct a more detailed analysis (including keyword research) to answer these questions:

What specific topics are included in the blog post? What are the goals of the post (get better keyword rankings, get more subscribers, promote my SEO ebooks, etc.) How will new posts benefit my readers? Answering these questions in advance makes it easier to move on to the next step.

2. Create a blog post structure.

The next step is to write down the structure of the blog post. According to the structure, we mean to define different parts of the post. Dividing blog posts into sections can make writing easier. Writing 200 words to cover a particular part of a post is faster and more efficient, rather than trying to write a larger part. Tip:

 This is especially useful if you don't have time to complete the post at once. Once the structure is ready, you can work on different parts independently of each other without spending a lot of time regenerating the focus and organizing your ideas. For example, before writing the blog post you are reading, I created the structure shown below: Avoid the 18 most common SEO errors (and how to fix them)

Writing list In general, blog posts should have an introduction, main sections and conclusions (similar to writing an article). The main part can then be broken down into parts. Look again at the structure of this post and scroll up and down to see the final result. Please note how I divide the main part of the post (avoiding the 18 most common SEO errors (and how to fix them)) into different parts.
How to write a SEO friendly blog post - step by step tutorial



3. Make a title and URL


The next step is to determine the title and URL of the blog poostI but I find it easier to think about the title once you know something about the post. If you think you need to handle the title first, then the blog structure, then be sure to follow a more effective approach to your case.

The character length
is between 55-60 so that there is no interruption in the SERPS. It contains your target keywords (but not keywords) It accurately describes the content of the blog post It is interesting to click on your entry when the user is displayed in the 
search engine results page.." My target keyword is "SEO-friendly blog post"  I added "how" and "step-by-step tutorial" to make it clear to search engines and users that there will be content in the content. What to expect. When it comes to URLs, the rules are simple:

4. Use the title correctly

An optimized blog post that follows the rules in terms of headings: There is only one h1 tag on the page – this is usually the same as the <title> of the post, but it doesn't have to be the same. The important thing is that there is only one h1 tag, and the title contains your target keyword. Use the title in layered mode: the title of the post is the h1 tag, then the main part should have h2 and the subsection should be h3.
 Therefore, the order of the labels should be H1-> H2-> H3. , it's easy to make the title correct. The reason you should organize content in this way is simple: it helps search engine spiders during crawling and makes blog posts easier for users to read.


5. Keep the paragraph short:

Don't just go through the big paragraph on the page and click the Publish button. Most of your readers are likely to use mobile devices, so they can easily read the content. Use small paragraphs (2-3 sentences long) and use various formatting options, bold, italic, underline, to make the text less boring.


6. Add links when it makes sense.

 Bog post on your blog by adding an internal link. Internal linking is a very effective and easy to follow SEO technology with many advantages: It helps search engines find new pages on your site – when crawling a page, search engine spiders will follow any links (no nofollow attribute) and add them to their index (if it doesn't exist).

 This is another way for the search engine to have a big hint about the content of the page – for example, when I add such a link: SEO tutorial, I tell the crawler link page what it has to do with the SEO tutorial. This is a great way for users to choose to click on a link and read more about the topic. This is one of the techniques you can use to reduce bounce rates and allow users to stay longer on your site.

 Take a closer look at this article and notice how I added links to other posts. Don't be afraid to use keywords in anchor text, this will not be penalized. Google is doing this on their blog, as is Wikipedia (see screenshot below).


7. Use keywords (but not keyword fills).

Including the target keywords (and variations) in your blog post won't bother you, in fact it is recommended that you do so. As I mentioned at the beginning of this article, the keyword padding is not recommended. In other words, in order to do this, don't add keywords to the text, only do it when you read nature. Where should you add keywords? I got a lot of questions, the answer is simple:

 In the title of the article In the main title of your article In the content of the article In conclusion Here's your tip: To avoid keyword fills and reuse the same keywords over and over again, go to the Baidu Webmaster Tools and Google Keyword Tool to search for your primary keywords. These tools will give you a list of keywords that are closely related to your primary keywords. Be sure to mention some of these keywords in your blog post..


8. Optimize the length of blog posts:

Studies have shown that longer posts perform better in search and they tend to get more likes and mentions on social media. Although this is true, it does not mean that the shorter ones will not be very good. More important is the quality of the content, not the quantity.

 You should be aware that when you write a blog post for a specific topic, you are actually competing with hundreds of other posts that have been published on the same topic. Your goal is to make your blog posts better so that when you promote them, you'll be able to attract users' attention and possible natural links so that they can eventually surpass existing posts.

 When Baidu or Google evaluates the ranking of a page, it does not consider the number of words, but the number of links to that page. The best way to find out when blog posts are posted is to open Google, search for target keywords and check the results. Open all ten entries shown on the first page and note the number of words and content types they provide. The aim is to publish a work that is better in all respects (word length, format, information quality).
 Click the Publish button and use all available white hat methods to bring traffic to your blog. Don't expect immediate results. It takes time to rank in Baidu and Google, so don't just sit there waiting for the miracle to happen, but start working on your next blog..


9. Optimize meta description:

its very inportant part for the ranking blog post,In point 3 above, I talked about optimizing the title and URL of the post; optimizing the meta description is equally important. Baidu or Google may choose to display your description in the results, so information and interesting information must be provided to encourage users to click on your link and access your blog.


10. Optimize your images and other media elements:

, read and improve the quality of content. Although Google has made it clear that they still can't understand the context of the image or video (when crawling the page), many webmasters fail to follow the rules that make their image SEO optimized. All that is needed is to use meaningful filenames and humanized ALT TEXT.

 For example, if you want to publish an image showing 2017 SEO stats, don't name the image img001.jpg, but rename it to something more meaningful, seo-statistics-2017.jpg. For ALT TEXT, don't leave it blank, but write some words that describe the image,
 SEO Friendly Statistics 2017. Hint: The ALT text of an image is another opportunity to use related keywords in a blog post. Extra tip: Keep your content up to date.


11.Use Headings:

 An optimized blog post with high quality content has more opportunities to rank higher in search, while an optimized blog post content is not very good and has a high chance of getting a high ranking. In other words, you shouldn't expect blog posts to rank high because you follow the steps to make them SEO friendly Post. This is a combination of good content and good search engine optimization that will drive Baidu and Google's blog posts.